As the largest indoor theme park in the world, Ferrari World Abu Dhabi is proving a hit with the meetings, incentives, conferences and events market. Earlier this year, electronics giant LG hired out the entire facility for a product launch plus the Cinema Maranello is the theatre of choice for corporate presentations thanks to its giant HD screen - the largest in the UAE.
The venue is also perfect for corporate team building as its various attractions are designed to test individual skills and pitch groups against one another in a competitive environment. State-of-the-art racing simulators such as Scuderia Challenge see multiple racers competing in a virtual environment, while quiz-based challenges such as Pit Wall test strategic racing skills.
Other unique attractions include the world’s fastest roller-coaster, Formula Rossa, which catapults passengers to 240km/h and hits 4.8Gs.
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