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Emirates Palace to participate at ITB Berlin
(4 March 2010)


 Emirates Palace will showcase its strengths at the ITB Berlin as part of pavilion of the Abu Dhabi Tourism Authority (ADTA).

From 10 to 14 March, the Emirates Palace will use the World’s Leading Travel Trade Show with more than 180,000 visitors, and over 10,000 exhibitors from 180 countries, as a B2B-Platform to offer its opulent services and products.

As the whole world tourism industry meets in Berlin, the Abu Dhabi’s leading hotel will be there to market its spring and summer holiday packages with the intent of attracting influx of high-end vacationers and holidaymakers to Abu Dhabi.

Janet Abrahams, Executive Director of Marketing and Public Relations, Emirates Palace, said the hotel’s engagement in the ITB Berlin as a prime meeting place, a marketplace, and a driving force behind the entire industry, would contribute to stimulating tourism sector in Abu Dhabi.

She affirmed the vital importance of cooperation with the ADTA, the tourism sector regulator, which is striving to promote Abu Dhabi as a destination of choice in Germany,Europe’s largest outbound tourism market.

’’The Emirates Palace is always keen to communicate and interact with major travel tour operators and agencies to familiarise them with Abu Dhabi’s historic culture, and wealth of fascinating tourism attractions and landmarks,’’she added.

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