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Sorouh Real Estate Announces Support For Inaugural Summer In Abu Dhabi
(24 July 2008)
Sorouh To Educate The Younger Generation By Distributing Free Children’s Book On Sheikh Zayed Bin Sultan Al Nahyan


Sorouh Real Estate P.J.S.C., one of the UAE’s leading property companies, today announced its sponsorship of ’Secret Story Book Garden’, an interactive storytelling zone and a popular attraction at the ongoing Summer in Abu Dhabi family festival.

Summer in Abu Dhabi organisers Abu Dhabi National Exhibitions Company (ADNEC) and the Abu Dhabi Tourism Authority (ADTA) have confirmed Sorouh as the latest high-profile sponsor in its inaugural summer family extravaganza.

Sorouh will be distributing free children’s books about the life of the late Sheikh Zayed Bin Sultan Al Nahyan, helping to educate younger generations on his significant contribution to the UAE’s cultural and artistic heritage. Families will also have the opportunity to have their photo taken with Woody, the famous storytelling tree, and will be presented with a free magnetic photo frame.

Faisal Al Sheikh, Head of Events Section for ADTA, commented:
"Sorouh’s support of Summer in Abu Dhabi affirms the positive community image that our event has built up on the fourth week since its launch. The highly-visible support of prestigious names such as Sorouh assists us in producing a memorable family event throughout the hot summer months."

Mounir Haidar, CEO, Sorouh Real Estate P.J.S.C. added:
"Sorouh is committed to creating ideal places and spaces for all generations and we are honoured to be part of such an important family festival that educates as well as entertains the younger generations. We share Summer in Abu Dhabi’s commitment to the community and look forward to educating the children at the ’Secret Story Book Garden’, about the UAE’s rich culture and heritage."

Fady Moukanzah, author of "Dad, Tell me about Zayed Al Khair" remarked:
"I am delighted to work with Sorouh to help share the life of Sheikh Zayed with the children of Abu Dhabi. Sorouh’s Secret Story Book Garden at Summer in Abu Dhabi is a great venue for families to enjoy and learn about the UAE’s heritage together."

’Secret Story Book Garden’ features Woody, a fully animated character that sings and tells stories in Arabic and English within an interactive "secret garden"– themed area. It is a major attraction on "Imagination Island", one of seven island-themed areas covering 13,000 square metres of air conditioned space in the Abu Dhabi National Exhibition Centre.

Summer in Abu Dhabi is open to the public daily at the Abu Dhabi National Exhibition Centre from 12 pm to 9 pm. Tickets are priced at AED 30 for adults and AED 20 for children under 16. For further information please visit>

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