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Crescent Enterprises Lends A Helping Hand To Green Abu Dhabi’s Mangrove Clean-up
(19 September 2013)


 A team of 30 employees from UAE-based conglomerate Crescent Enterprises recently took part in the Landmark Mangrove Projectled byGreen Abu Dhabi, which aims to raise awareness of the importance of environmental conservation and protecting the region’s natural habitat. Working alongside a group of students from New York University Abu Dhabi, the volunteersspent an afternoon collecting refuse and debris as part of this local environmental initiative, which is under the patronage of His Excellency Sheikh Nahyan bin Mubarak Al Nahyan the Minister of Culture, Youth and Community Development, with the cooperation of the Abu Dhabi Municipality and the Emirates Wildlife Society-World Wildlife Fund.

Chief Executive Officer of Crescent Enterprises, BadrJafar, said: “Corporate social responsibility has always been a key priority of Crescent Enterprises, especially on a level that directly affects our community, so to have this opportunity to reinforce change through a hands-on approach, makes our partnership with Green Abu Dhabi and collaboration with New York University Abu Dhabi (NYUAD) students even more personally significant and effective. We are honoured to actively participate in The Cleaning of the Mangroves this year and look forward to engaging future generations to do the same.”

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